Saudi commercial banks have warned their customers against
fraudsters using false electronic marketing websites to steal their secret
banking information and money. Up till
now, about 20 percent Saudis who purchase products through electronic marketing
websites have been victims of fraud. Annual losses resulting from financial
fraud worldwide is about 5 percent or $3.5 trillion of total global trade
Concerned authorities are emphasizing the need to tighten
security measures to make banking transactions free from mismanagement &
frauds. There is an 80 percent increase in worldwide e-commerce as companies
& individuals use e-trade websites for their transactions and purchase
products and services at highly discounted rates. It is also estimated that
Kingdom's e-commerce market will further boom by 2020.
Saudi banks have launched a major campaign to save their
customers from fraudulent e-transactions. It comes following the growing use of
credit cards by Saudis and increase in e-commerce using e-marketing websites
and social media networks.
Such a campaign was essential in light of increasing
purchasing power of Saudis and foreign guest workers and the new trend of
buying goods and services online at highly discounted rates. Saudi banks have
introduced a series of mechanisms to stop fraud. These include detecting signs
of fraud, raising red flags for probable or ongoing financial fraud and
adopting integrated plans and policies. The campaign advised customers not to
reveal their personal banking information to strangers.
Saudi Arabia holds top
position in the Arab world in terms of using social media websites for
communication and e-commerce. Every trade mark has more than one websites to
promote and sell their products and this has increased chances for people to
become victims of fraudulent transactions.


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